Investor News

Printer Friendly Version View printer-friendly version
<< Back
School Specialty Launches Its New E-Commerce and Customer-facing Site with Greater Functionality to Enhance the User Experience

GREENVILLE, Wis., Jan. 09, 2018 (GLOBE NEWSWIRE) -- School Specialty, Inc.(OTCQB:SCOO) (“School Specialty”, “SSI” or “the Company”), a leading distributor of supplies, furniture and both curriculum and supplemental learning resources to the education, healthcare and other marketplaces, is excited to formally announce the launch of its new website and e-commerce platform, which offers advanced navigation and search capabilities, along with a host of innovative features that make it easier than ever to discover, shop, save, and find inspiration at School Specialty.

SSI - B2C Website
New website and e-commerce platform delivers enhanced user experience.

“We are thrilled to bring to our customers the most innovative and user-friendly School Specialty portal yet, which provides a dynamic, one-stop-shop for educators, individuals and families in the 21st century learning environment,” stated Nicole Eberhardy, Director of E-Commerce. “Building on the Company’s heritage as well as that of all brands within our portfolio, our new website provides greater access to the depth and breadth of assorted products, while simplifying the user experience. Furthermore, the enhanced site and e-commerce platform highlights our offerings across clearly-defined categories so that customers can easily find exactly what they need, when they need it.”

The improved has been designed to provide customers with a better way to view, analyze and purchase the Company’s complete assortment of products and services. Now shoppers have more seamless access to proprietary brands including Abilitations®, Childcraft®, Classroom Direct®, Sax®, School Smart® and Sportime® featuring SPARK™, among others, as well as curriculum resources that help advance learning from birth through adulthood. The website is tailored with more content so that consumers can get the information they need from just a quick read. Among the many new tools and features are:

  • The ability to create custom Wish Lists
  • Enhanced Product Search, with type-ahead suggestions
  • Product Comparisons
  • 30,000+ products now at a Lower Everyday Price
  • Budget-priced Teacher Favorites
  • Classroom Decorating ideas
  • Quick Checkout and account access

Users will also benefit from a number of smaller but impactful changes, all geared to providing a more rewarding shopping experience. It remains School Specialty’s top priority to ensure customers still find the same great brands they know and trust, with even better pricing.

Eberhardy continued, “School Specialty has been proud to serve educators and parents for decades and for some of our brands more than a century; we look forward to continuing that tradition by enhancing customers’ online shopping experience with more convenience, inspiration and value.”

About School Specialty, Inc.
School Specialty is a leading distributor of innovative and proprietary products, programs and services to the education marketplace. The Company designs, develops, and provides educators with the latest and very best school supplies, furniture and both curriculum and supplemental learning resources. Working in collaboration with educators, School Specialty reaches beyond the scope of textbooks to help teachers, guidance counselors and school administrators ensure that every student reaches his or her full potential. Through its SSI Guardian subsidiary, the Company is also committed to school, healthcare and corporate workplace safety by offering the highest quality curriculum, training and safety and security products. Finally, through its SOAR Life Products brand, the Company offers thousands of products that sharpen cognitive skills and build physical and mental strength in fun and creative ways. From childhood through adulthood, they help individuals live life to the fullest – engaged, happy and well.  SOAR Life Products is a customized offering for hospitals, long-term care, therapeutic facilities, home care, surgery centers, day care centers, physician offices, and clinics. For more information about School Specialty, visit

Connect with School Specialty on social media; search School Specialty on Facebook, Twitter, Instagram and Pinterest. For Ideas and resources, educational trends and inspiration for today’s educators – visit the Schoolyard blog.

Media Contacts:
Glenn Wiener and Dionne Manchester
GW Communications (for School Specialty)
Tel: 212-786-6011 / 212-786-6068
Email: /

A photo accompanying this announcement is available at

Primary Logo

Source: School Specialty, Inc